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Tourism & Leisure
The West Midlands is a dynamic, multicultural region Birmingham, an international meeting place with all the world class amenities that you would expect of England's 2nd city, sits at the heart.
Contrast this metropolis with the rural west of the region. The beautiful countryside of the Malvern Hills; Herefordshire and Shropshire Marches; and parts of the Peak District, the Cotswolds and the National Forest all fall within our boundaries.
Outstanding heritage and cultural attractions like the unique assets of Shakespeare County and the World Heritige Site at Ironbridge are all on our doorstep to be enjoyed.
Sector Strengths:
- World-class National Exhibition Centre venues all across the region
- World-class shopping and retail stores including the BullRing - the UK's most visited shopping centre
- Cultural treasures in our museums and galleries and world renowned performing arts including the Royal Shakespeare Company at Stratford
- Birmingham International Airport was voted 'Best Business Terminus' in the Business Travel World magazine awards 2003
- Alton Towers Theme Park in North Staffordshire is the UK's most visited paid-for attraction
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